Tuesday, August 24, 2010

Utilitarian Franchise

A few weeks back I had the opportunity to attend the San Francisco Craft Fair with a dear friend of mine.  The fair was by far the largest craft event I've ever been to or even imagined.  There were so many vendors that it was hard to make sense of anything and it was truthfully a little overwhelming.  There were, however, a couple of vendors that really stood out to me, one being this incredible pillow store, Utilitarian Franchise.  I was pretty bummed out because we were nearing the end of the fair and they were pretty cleared out.  Plus, I couldn't make a decision on a pillow considering we were moving soon and I had (still have, but we are finally looking today!) no idea what our new space will look like.  Thankfully, Utilitarian Franchise has an Etsy Shop, so once I need new throw pillows, I can order online - and so can you!  I am gravitating more towards the sea/animal life printed pillows, but they have a lot of quirky designs too...



  1. Elephant in a suite!

  2. Hi Morgan! I'm a fellow San Franciscan and was not familiar with the craft fair. Just curious -- is it a monthly thing, like the Alameda antiques faire? Where is it? It sounds so fun! (PS-love that little lobster pillow!)